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A Few of Our Favorite Themes: Best WordPress Themes of 2014

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Best WordPress Themes Not all WordPress themes are created equal. Some are built to load faster, some are created to look great on your mobile phone or tablet and others are built for search engine optimization (SEO) so people can quickly and easily find you on the internet. Designed for blogging, WordPress has quickly become […]

How To Write Website Content

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How to Write Compelling Content You know you need a website. It is your home on the Internet. It is the place where all of the information about your small business or nonprofit organization lives. It is the place people come to visit to learn more about your small business or nonprofit organization. It is […]

Small Business Marketing: How to Find and Keep Customers

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Small Business Marketing: How to Find and Keep Customers As a small business owner, you are constantly searching for new prospects, leads and customers. Whether you have a lower-priced product with a shorter sales cycle or a high-value service that takes months to move from lead to customer, you must constantly practice small business marketing […]

What is Small Business Public Relations?

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What is Small Business Public Relations? Over the years, many small business owners have asked Point Taken Communications about the difference between marketing and public relations. While the two disciplines traditionally were very different, they have started to blend, and many public relations practitioners are now offering marketing services just as many marketers are now […]

Five Ways To Raise Donations with Nonprofit Public Relations

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Five Ways To Raise Donations with Nonprofit Public Relations Raising money to fund your nonprofit organization is always a challenge. Whether you seek donations, write grants or teach about estate planning, nonprofit executives are constantly searching for ways to bring in additional money to fund programs and services. Nonprofit public relations can help your organization’s fundraising […]