How to Improve Hotel Marketing

How Hotels Can Improve Marketing for Revenue Generation Contact Point Taken Now Award-Winning Marketing and PR Tactics to Promote Hotels Resorts Spas Improve Your Hotel Marketing Now! In a world of artificial intelligence, influencer marketing and 24-hour news cycles, marketing and public relations are more and more difficult to navigate. As a hotel general manager, […]
How Nonprofits Can Use PR to Improve Their End-of-Year Giving Strategies

How Nonprofits Can Use PR to Improve Their End-of-Year Giving Strategies The holidays – what many call “the giving season” – are upon us. It is a great time for nonprofit organizations to take advantage of a marketing and PR strategy that can help bring in much-needed funds. The holidays can be a time of […]
Aligning Goals Between Marketing Firms and Clients is the Key to Success

Why Aligning Goals Between Marketing Firms and Clients is the Key to Success As a marketing and public relations agency, we understand successful partnerships are built on a solid foundation of aligned communication goals between our firm and our clients. Before launching any marketing or PR campaigns, make sure to follow these tips to ensure […]
How to Promote Your Restaurant in Jacksonville Florida: Marketing and PR for Jacksonville Restaurants

How to Promote Your Restaurant in Jacksonville Florida: Marketing and PR for Jacksonville Restaurants You are so excited to open your new restaurant. You’ve been dreaming of serving your best dishes to the Jacksonville community your entire life. Or maybe you’ve been in business for a while, and your eatery has hit a slump (which […]
How to Celebrate Diversity in Marketing

How To Celebrate Diversity in Marketing and PR As more and more people across the globe move from one country to another and businesses and nonprofits expand operations into other nations, understanding how to celebrate diversity in marketing and public relations efforts is crucial. As a business or nonprofit, you want to embrace the cultures […]
What is Destination Marketing?

What is Destination Marketing? From restaurants and resorts to states and stadiums, destination marketing can help your business attract more customers. Point Taken, a public relations and marketing firm serving brands nationwide, is often asked, “What is destination marketing?” Destination marketing is a type of marketing that promotes a particular eatery, hotel, resort, county, city, […]