AI for Hospitality Marketing & PR:
A Webinar
Watch the Replay Anytime
What this actually saves your team:
5–10 hrs/week drafting content
Time reporting
Fewer last-minute scrambles
Less burnout
How Hotels & Resorts Are Using AI to Save 10+ Hours a Week — Without Losing Their Brand Voice
A practical 55-minute workshop with real workflows, prompts, and templates your team can use immediately.
The hospitality industry has always been about people, experience, and storytelling.
In 2026, the most successful hotel and resort brands aren’t replacing those elements with AI—they’re using AI to amplify them.
This practical, no-hype webinar shows hospitality marketers, owners, and PR teams how to use AI to work faster, smarter, and more strategically—without losing brand voice, authenticity, or guest trust.
You’ll Walk Away With…
✅ Ready-to-use AI prompts for PR content✅ A 30-day AI adoption plan for your team
✅ Methods for ethical AI use in guest-facing content
✅ Systems to speed reporting and save hours per week
✅ Guardrails so your brand voice stays human
How You’ll Actually Use AI in Hospitality Marketing
Real workflows you can implement the same week.
Hotel Openings & Renovations
Draft press releases, fact sheets, and timelines in minutes.
Influencer Campaigns
Discover, vet, brief, and report on creators faster — with real ROI tracking.
Content Creation
Turn one press release into 20+ social posts, emails, and blogs.
PR & Media Outreach
Personalize pitches and prep interviews with AI support.
Reporting & ROI
Summarize coverage, analyze traffic, and auto-draft monthly reports.
Strategy & Planning
Build 12-month promo calendars and a 30-day AI rollout plan.
Who This Webinar Is For
✔ Independent hotels & boutique properties
✔ Resorts & destination properties
✔ Hotel marketing & PR teams
✔ Hospitality ownership & leadership
✔ Restaurants, spas & lifestyle-driven venues
If you’re responsible for visibility, bookings, reputation, or brand perception, this session is for you.
Date: Anytime
Time: Anytime
Length: 55 minutes
Format: Replay
Audience Level: Beginner to Intermediate
Cost: FREE
Michelle Gilliam is President of Point Taken Communications, where she has represented hotels and hospitality brands nationwide—securing earned media coverage, winning coveted industry awards, and positioning clients as thought leaders within their markets. She is an active member of HSMAI.
With more than 30 years of experience in marketing and public relations, Gilliam has navigated multiple industry shifts firsthand. Today, she actively studies and applies artificial intelligence to support smarter, more efficient PR and marketing strategies—helping clients leverage emerging tools without compromising brand voice, credibility, or human connection.
With more than three decades of agency ownership experience as a third-generation insurance professional, Guglielmo brings firsthand insight into the operational and technology challenges organizations face.
Today, she helps businesses modernize legacy systems and workflows through practical, AI-powered solutions—grounded in real experience, not theory.
Get the Replay ➜
*Most images created with Sora AI.