Lauren Rautenkranz, Account Director
Lauren Rautenkranz is an experienced professional with over 11 years of work in the media and public relations world. A proud Florida native, she grew up in the West Palm Beach area and has deep ties across the state. She earned her Bachelor’s degree from the University of Florida, where her love for communication first sparked, and later pursued a Master’s degree in Meteorology from Mississippi State University.
Rautenkranz’s career journey kicked off as a Meteorologist and Reporter in Wilmington, NC, where she quickly found her footing in the industry. She then made the move to Jacksonville, FL, to work as a Meteorologist at First Coast News. Over time, her curiosity for PR and marketing grew. She crossed paths with Point Taken President, Michelle and, after attending a few of her client events, Lauren was even more hooked on the art of storytelling and branding.
When she’s not working, Lauren is chasing after her two little ones, Madilyn (4) and Pierson (2), who keep life full of surprises and endless joy. She also loves giving back to her community and served on the board of directors for the Down Syndrome Association of Jacksonville for seven years. To keep her weather-loving heart happy, Lauren stays connected to the world of meteorology through the National Weather Association.