How to Market
Whether you own a cafe, manage an eatery or work in corporate marketing for a restaurant, you are tasked with figuring out how to market a restaurant. Point Taken, a Jacksonville-based marketing and public relations firm, specializes in hospitality marketing, including promotion of restaurants.
From new restaurants to seasoned eateries, Point Taken can help create strategic marketing and public relations plans to attract your target customer. Whether you need branding and logo design, menu or website design, media or social media influencer relations, Point Taken can develop a plan specifically designed to promote your unique restaurant.
Depending on your individualized needs and target market, Point Taken may employ some of the following marketing and PR tactics to promote your restaurant:
- Development of discount or coupon programs
- Writing of social media posts designed to attract diners
- Production of videos for social media or web use to showcase your offerings
- Planning of influencer events
- Development of special events designed for your customer base
- Scheduling of TV or radio interviews to showcase your food and beverage menu
- Vetting journalists and influencers for breakfast, lunch or dinner tastings
- Coordination of events with nonprofits, networking or social groups supported by your ideal customer base
- Curation of lists of other businesses or nonprofits for partnerships
These are just a sampling of some of the tactics Point Taken uses to market restaurants. We would design a strategic PR and marketing plan for your eatery.
Ready to spark change and market your restaurant to new diners? Contact us today.
Meet Some of the Clients We've Helped
Point Taken Communications, a boutique Jacksonville public relations and marketing firm serving brands nationwide, creates engaging campaigns that ignite positive change and move audiences to action. We go above and beyond, ensuring each client gets the best return on its investment. Our team of senior professionals has decades of experience bringing bold, creative ideas to life to help companies and nonprofits grow and evolve. At Point Taken, our clients inspire us to fuel progress for your organization, your industry and our world.