Effective Date: August 10, 2026
This Cookie Policy explains how Point Taken Communications (“Point Taken,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit pointtakenpr.com (the “Website”).
This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, and protect personal information.
What Are Cookies?
Cookies are small text files that websites place on your computer, smartphone, tablet, or other device when you visit a website. Cookies allow websites to recognize a browser or device, remember certain information, understand how visitors interact with a website, and improve the user experience.
We may also use similar technologies, such as pixels, tags, scripts, local storage, and analytics technologies. For purposes of this policy, we refer to these technologies collectively as “cookies.”
How We Use Cookies
Point Taken uses cookies and similar technologies to:
Operate and maintain our Website;
Understand how visitors use and navigate the Website;
Measure website traffic and performance;
Identify which pages and content are most useful to visitors;
Evaluate the effectiveness of our marketing and communications;
Improve Website functionality and user experience;
Process and analyze form submissions and inquiries;
Diagnose technical issues; and
Help protect the Website from misuse or security threats.
We do not necessarily use every category of cookie described below at all times. The cookies used may change as we update our Website, services, and technology providers.
Types of Cookies We May Use
Strictly Necessary Cookies
These cookies are necessary for the Website to function properly and may support features such as security, page navigation, form functionality, and cookie-preference management.
Because these cookies are necessary for basic Website operation, they generally cannot be disabled through a Website cookie preference tool. You may be able to block them through your browser, although doing so could cause portions of the Website to function incorrectly.
Analytics and Performance Cookies
We use analytics technologies to understand how visitors interact with our Website. These technologies may collect information such as:
Pages visited;
Time spent on pages;
Referring websites or sources;
Browser and device type;
General geographic location;
Website navigation patterns;
Clicks and scrolling behavior; and
Other information about Website performance and usage.
This information helps us understand how our Website is being used and identify ways to improve its content, functionality, and performance.
Functional Cookies
Functional cookies may allow the Website or services integrated with the Website to remember certain choices or provide enhanced functionality.
These may include preferences related to forms, communications, or other Website features.
Marketing and Third-Party Cookies
From time to time, we may use third-party technologies to understand the effectiveness of marketing campaigns, measure referrals, or support integrations with other online services.
If Point Taken uses advertising or targeted-marketing cookies that require consent or an opt-out under applicable law, we will provide the appropriate choices where required.
Third-Party Services
We use third-party technology providers to operate, analyze, and improve our Website. These providers may place or access cookies or use similar technologies in connection with their services.
Google Analytics
We use Google Analytics to understand Website traffic and visitor behavior. Google Analytics may use cookies to distinguish visitors and sessions and provide information about how visitors use the Website.
Information collected may include pages viewed, approximate location, device and browser information, traffic sources, and interactions with the Website.
Google may process information collected through Google Analytics in accordance with its own privacy policies and terms.
Google Tag Manager
We use Google Tag Manager to manage certain analytics and website technology tags. Google Tag Manager helps us deploy and manage technologies used on the Website. The individual services deployed through Google Tag Manager may use cookies or collect information as described in this policy.
HubSpot
Point Taken uses HubSpot for certain forms, contact management, marketing communications, and website analytics functions.
Depending on how you interact with the Website, HubSpot may use cookies to identify browser sessions, distinguish returning visitors, associate Website activity with form submissions, and help us understand how visitors interact with our Website.
HubSpot cookies may include cookies such as __hstc, hubspotutk, __hssc, and __hssrc, although the specific cookies and their duration may change as HubSpot updates its services.
Microsoft Clarity
We use Microsoft Clarity to better understand how visitors interact with our Website.
Clarity may collect information about Website interactions such as clicks, scrolling, navigation patterns, page visits, and session activity. This information may be presented to us through tools such as heatmaps and session recordings and helps us identify Website usability issues and improve the visitor experience.
Microsoft Clarity may use cookies such as _clck and _clsk, as well as other technologies determined by Microsoft.
How Long Do Cookies Remain on Your Device?
Cookies may be either session cookies or persistent cookies.
Session cookies generally expire when you close your browser. Persistent cookies remain on your device for a specified period of time or until you delete them.
The lifespan of a cookie depends on its purpose and the service that sets it. Third-party providers may change cookie names, purposes, and expiration periods as their technologies evolve.
Managing Your Cookie Preferences
You can control or delete cookies through your web browser settings. Most browsers allow you to:
View cookies stored on your device;
Delete existing cookies;
Block some or all cookies;
Block third-party cookies; and
Receive notifications when websites attempt to place cookies.
Disabling cookies may affect certain features or functionality of the Website.
If a cookie preference or consent tool is provided on our Website, you may also use that tool to manage applicable non-essential cookies.
Please note that changing your preferences does not necessarily remove cookies that have already been placed on your device. You may need to delete existing cookies through your browser settings.
Third-Party Privacy Practices
Third-party services used on our Website operate according to their own privacy policies and terms. Point Taken does not control how third-party providers independently collect, use, or retain information.
We encourage you to review the privacy and cookie policies of Google, HubSpot, Microsoft, and other third-party services with which you interact.
Do We Sell Personal Information?
Point Taken does not sell personal information in exchange for money.
Certain privacy laws may define the terms “sale,” “sharing,” or “targeted advertising” more broadly. If our use of cookies or other technologies becomes subject to an applicable legal requirement to provide an opt-out or other privacy choice, we will provide those options as required by law.
International Visitors
Privacy and cookie requirements vary depending on where a visitor is located.
Where applicable law requires consent before non-essential cookies or similar technologies are used, Point Taken will endeavor to obtain the required consent and provide applicable privacy choices.
Changes to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes to our Website, technology providers, business practices, or legal requirements.
When we make changes, we will update the “Effective Date” at the top of this policy. We encourage visitors to review this page periodically for the latest information about our use of cookies and similar technologies.
Contact Us
If you have questions about this Cookie Policy or Point Taken Communications’ privacy practices, please contact us:
Point Taken Communications
1616 N. Market Street
Jacksonville, Florida 32206
Email
Telephone: 407-917-1177
For additional information about how Point Taken collects, uses, and protects personal information, please review our Privacy Policy.
