News Coverage

Client Coverage Let’s Spark Change Together Point Taken is proud of the client coverage we have secured. Here is a sampling of some of the stories we have helped clients place in the media: 2023 New Jacksonville-area restaurant offers ‘a taste of Italy without the plane ticket’, April 5, 2023, Jacksonville.com The Hotel at the […]

WCJ Rebrand

The WCJ Rebrand Rebranding Results in a Substantial Increase in Email Open Rates & Website Traffic Case Study by POINT TAKEN The Challenge The Women’s Center of Jacksonville, the only certified rape crisis center in Duval, Nassau and Baker counties that provides rape recovery services for individuals of all genders, also plays an important local […]

Driving Leads for Roosters Men’s Grooming Center

Driving Leads for Roosters Men’s Grooming Center Barbershop Surpasses Opening Sales Projections & Becomes One of Top Grossing Franchises in Its First Month Case Study by POINT TAKEN The Challenge Roosters Men’s Grooming Center needed to engage men of a high income level to transfer from their barbershop or hair salon to the new Roosters […]

Raising Donations for Clay Humane Through Media Coverage

Raising Donations for Clay Humane Through Media Coverage $18,000 RaisedThrough Strategic Public Relations Case Study by POINT TAKEN The Challenge Clay Humane, a nonprofit veterinary clinic, wanted to raise awareness and funds through media coverage. The Solution Point Taken Taken developed relationships with the media and key influencers to promote their organization’s mission and develop a […]

First Coast Home Pros Face Mask Donations

First Coast Home Pros Face Mask Donation Goodwill Project Leads to 275,000 Media Impressions Case Study by POINT TAKEN The Challenge As COVID-19 began to spread across Northeast Florida in early 2020, First Coast Home Pros, Jacksonville’s premier full-service specialized home services company, was facing a decrease in business. The company’s dedicated client base was […]

Mutts and the Media for Pet Paradise

Mutts and the Media on Behalf of Pet Paradise Special Event Leads to Three TV Spots, A Magazine Cover, Feature Article, Newspaper Coverage & More Than 250,000 Social Impressions Case Study by POINT TAKEN The Challenge Pet Paradise, an upscale pet resort and day spa, wanted to meet members of the media to secure future coverage. The […]