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Resolve to Use Video in Marketing

Resolve-to-Use-Video-in-Marketing

Video is hot, and if you aren’t using video in your small business or nonprofit marketing, you are missing out. In the age of iPhones and GoPros, creating videos is simple and inexpensive. Point Taken, a marketing and public relations firm serving corporations, medium-sized businesses, small businesses and nonprofit organizations, offers tips to use video in your 2017 marketing efforts…

How to Use the Facebook Conversion Pixel: A Guide for Small Businesses and Nonprofits

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How to Use the Facebook Conversion Pixel The New Facebook Conversion Pixel (FCP) Makes It Easier to Target Qualified Leads: Here’s What Small Businesses and Nonprofits Need to Know Want to send advertisements directly to people who visited your website but didn’t join your mailing list? Want to see everyone who visited your latest (and greatest) blog […]

How to Create Brand Evangelists for Businesses and Nonprofits

How-to-Create-Brand-Evangelists-for-Businesses-and-Nonprofits

You don’t have to hang around marketing circles for very long before you hear the word brand. It’s been one of the hottest industry buzz-words – and concepts – through the first decade and a half of the 21st century. Everybody wants to be branded. Everybody wants their brand to be noticed. But exposure is only part of what branding is all about…