Hetal Gandhi | PR Account Director
Hetal Gandhi | PR Account Director Hetal Gandhi is a veteran journalist with over two decades of expertise in storytelling, video production, digital media management and marketing. Working as an on-air reporter at WTVJ in Miami and Fox13 in Tampa, she perfected the art of pitching lead stories and using her platform to be a […]
Driving Leads for Roosters Men’s Grooming Center

Driving Leads for Roosters Men’s Grooming Center Barbershop Surpasses Opening Sales Projections & Becomes One of Top Grossing Franchises in Its First Month Case Study by POINT TAKEN The Challenge Roosters Men’s Grooming Center needed to engage men of a high income level to transfer from their barbershop or hair salon to the new Roosters […]
First Coast Home Pros Face Mask Donations

First Coast Home Pros Face Mask Donation Goodwill Project Leads to 275,000 Media Impressions Case Study by POINT TAKEN The Challenge As COVID-19 began to spread across Northeast Florida in early 2020, First Coast Home Pros, Jacksonville’s premier full-service specialized home services company, was facing a decrease in business. The company’s dedicated client base was […]
How to incorporate seo into your website

How to Incorporate SEO into Your Website People visiting your website is something most business owners likely strive for, so Point Taken is sharing how to incorporate SEO into your website.. Traffic on any website is likely going to come and go. Depending on the business, it can be because of the season or the […]