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SEO Trends for 2024

SEO-Trends-for-2024

SEO Trends for 2024 In the ever-evolving landscape of digital marketing, search engine optimization (SEO) stands out as a crucial element for businesses and nonprofit organizatoins striving to make their mark online. At Point Taken Communications, SEO isn’t just a service we provide – it’s an integral part of our business. As we gear up […]

5 Marketing and PR Trends for 2024

Five-Marketing-and-PR-Trends-for-2024

Five Marketing and PR Trends for 2024 The new year comes new ideas, goals, and opportunities. 2024 is sure to be a year of major change in marketing and public relations, and this year’s PR trends are sure to demonstrate the differences from past marketing and PR practices. As a marketing and PR firm serving […]

Google Ads vs. Social Media Ads: Which is Better for Your Brand?

Google-Ads-vs.-Social-Media-Ads- Which-is-Better-for- Your-Brand

Google Ads vs. Social Media Ads: Which is Better for Your Brand? Advertising is a key component to increase sales and donations for most organizations. Companies and nonprofit organizations can use many kinds of ads and choose from various ways to present and display these ads. With the new year quickly approaching and many organizations […]

How to Improve Hotel Marketing

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How Hotels Can Improve Marketing for Revenue Generation Contact Point Taken Now Award-Winning Marketing and PR Tactics to Promote Hotels Resorts Spas Improve Your Hotel Marketing Now! In a world of artificial intelligence, influencer marketing and 24-hour news cycles, marketing and public relations are more and more difficult to navigate. As a hotel general manager, […]

How Nonprofits Can Use PR to Improve Their End-of-Year Giving Strategies

How-Nonprofits-Can-Use-PR-to-Improve-Their-End-of-Year Giving-Strategies

How Nonprofits Can Use PR to Improve Their End-of-Year Giving Strategies The holidays – what many call “the giving season” – are upon us. It is a great time for nonprofit organizations to take advantage of a marketing and PR strategy that can help bring in much-needed funds. The holidays can be a time of […]

Aligning Goals Between Marketing Firms and Clients is the Key to Success

why-aligning-goals-between-marketing-firms-and-clients-is-key-to-success

Why Aligning Goals Between Marketing Firms and Clients is the Key to Success As a marketing and public relations agency, we understand successful partnerships are built on a solid foundation of aligned communication goals between our firm and our clients. Before launching any marketing or PR campaigns, make sure to follow these tips to ensure […]